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Driven Properties

Leads and Analytics Manager

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Job Description

Driven Forbes Global Properties is looking for a Leads & Analytics Manager to join our team and drive smarter decision-making across our sales operations. You will track and optimize the full sales funnel, analyze lead sources, identify high-performing price segments, and ensure fair lead allocation across teams. Your insights will help our agents convert more leads into deals while improving overall company performance.

Conversion Monitoring

  • Track the full sales funnel: Lead Contact Viewing Offer Deal
  • Monitor performance by team, manager, and overall company
  • Identify bottlenecks and recommend improvements

Lead Source Accuracy

  • Analyze the true source of deals
  • Ensure CRM data is accurate and up to date
  • Produce monthly reports highlighting channels that deliver the highest quality leads

Price Segment Analysis

  • Report lead volume and conversion rates by price range:
    • Under 1M
    • 1-2M
    • 2-3M
    • 3-5M
    • Highlight strongest and weakest segments for business insights

    Team Reporting

    • Prepare weekly performance reports per team
    • Monitor response times and untouched leads
    • Flag underperformance for action

    Underperforming Listings

    • Identify listings generating low lead activity
    • Inform agents and managers
    • Suggest listing refreshes or price reviews based on data

    Lead Allocation Oversight

    • Ensure fair and efficient distribution of leads
    • Flag over-allocation to low-converting agents
    • Recommend redistribution when necessary

    Requirements

    • Minimum 2 years of experience in real estate data analytics or sales operations
    • Strong proficiency in CRM systems and data reporting tools
    • Excellent analytical and problem-solving skills
    • Ability to translate data insights into actionable recommendations
    • Strong communication skills to liaise with agents and management

    Benefits

    Competitive salary

    Health insurance and benefits as per UAE labor law

    Opportunities for career growth and professional development within the organization

    Dynamic and collaborative work environment

    Make a real impact by shaping data-driven strategies that improve sales performance in a leading real estate brokerage in Dubai

    More Info

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    About Company

    Job ID: 143987499