Marketing and Brand Manager

Marketing & Brand Manager Community Mall

Location: New Cairo

Type: Full-time

- About The Role

The Mall is entering a strategic rebranding and repositioning phase.

We are seeking a senior retail marketing leader to redefine the mall's brand, strengthen its position , and translate brand strategy into measurable footfall and tenant performance.

This is not a social media role and not an agency-style position.

It is a hands-on, business-driven marketing leadership role within a live retail environment.

- Required Experience & Profile

Must-Have

712 years of experience in retail, malls, lifestyle destinations, or mixed-use assets

Proven involvement in a rebranding or repositioning project

Strong understanding of community mall dynamics

Experience working directly with retail tenants, especially fashion

Ability to balance brand integrity with commercial realities

Not Suitable If You Are

A pure digital or social media marketer

From FMCG or agency background with no physical retail exposure

Focused on vanity metrics rather than footfall and sales impact

- How to Apply

Please send your CV and a brief note answering the following question:

Describe one retail or destination brand you helped improve or reposition.

What changed, and how did you know it worked

Applications without this note may not be considered.