Job Title: Content Marketing Specialist
Job Summary:
The Content Marketing Specialist is responsible for planning, creating, and managing high-quality content that supports marketing objectives, strengthens brand presence, and drives audience engagement across digital channels.
Key Responsibilities:
- Develop and execute content marketing strategies aligned with business goals.
- Create, edit, and publish content for websites, blogs, social media, email campaigns, and marketing materials.
- Ensure content is consistent with brand voice, tone, and messaging.
- Collaborate with marketing, design, and sales teams to support campaigns.
- Optimize content for SEO and digital performance.
- Analyze content performance and provide insights for improvement.
- Manage content calendars and meet publishing deadlines.
Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in content marketing or digital marketing.
- Excellent writing and editing skills in English (Arabic is a plus).
- Knowledge of SEO, social media platforms, and content management systems.
- Strong organizational skills and attention to detail.
