Role Overview
The Marketing Coordinator plays a key role in supporting the execution of marketing initiatives for a luxury fashion brand. This position requires exceptional coordination, communication, and presentation skills, as well as the ability to work closely with internal stakeholders and external partners to deliver impactful brand campaigns aligned with the company's vision and marketing calendar.
Key Responsibilities
Marketing Coordination
- Coordinate day-to-day marketing activities across retail, digital, PR, and events to ensure timely and seamless execution.
- Manage and maintain the annual and monthly marketing calendars, ensuring alignment with product launches, campaigns, store activations, and regional initiatives.
- Act as the central point of contact between marketing, retail, buying, VM, and operations teams.
Communication & Stakeholder Management
- Communicate effectively with internal teams, agencies, influencers, suppliers, and mall management.
- Influence stakeholders to meet deadlines and adhere to brand guidelines and campaign objectives.
- Prepare clear briefs, follow-ups, and status updates for management and cross-functional teams.
Presentation & Reporting
- Prepare professional presentations for marketing plans, campaign rollouts, and post-campaign reviews.
- Support management with reports, visuals, and summaries to facilitate decision-making.
- Ensure all marketing materials reflect luxury brand standards and tone of voice.
Campaign & Content Support
- Assist in coordinating influencer collaborations and PR activities.
- Support execution of in-store marketing, events, and launches in line with the marketing calendar.
- Monitor campaign execution and provide feedback on performance and improvements.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 24 years of experience in marketing coordination, preferably within luxury, fashion, or retail.
- Strong communication and interpersonal skills, with the ability to influence and collaborate across teams.
- Excellent presentation skills with proficiency in PowerPoint, Keynote, or similar tools.
- Proven experience managing marketing calendars and coordinating multiple campaigns simultaneously.
- High attention to detail and strong organizational skills.
- Fluent in English; Arabic is an advantage.
- Familiarity with the UAE retail and luxury market is a plus.
Personal Attributes
- Highly organized and proactive
- Confident communicator with a professional presence
- Creative mindset with strong execution focus
- Able to thrive in a fast-paced luxury retail environment
