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Job Description:
Main Objective:
To increase & improve brand awareness, recognition & positioning, locally & globally. To increase sales through creative marketing, tapping into new clients and markets & increasing brand loyalty.
Responsibilities:
Develop creative and efficient marketing ideas.
Organizing and overseeing advertising/communication campaigns (social media, TV, print, etc.), exhibitions, and promotional events.
Writing & proofreading creative copy for diverse marketing distributions (brochures, press releases, website material etc.).
Maintaining relationships with media vendors and publishers to ensure collaboration in promotional activities.
Managing social media content.
Looking into website data analytics & suggesting and implementing online marketing strategies / campaigns.
Monitor progress of campaigns using various metrics and submit reports of performance.
Conducting market research and analysis to evaluate trends, brand awareness and competition ventures.
Initiating and analyzing surveys to profile customers & assess their requirements & loyalty.
Initiating and managing collaborations with other brands (group advertising, product collaborations, & others).
Collaborating with managers in preparing budgets and monitoring expenses.
Contributing to internal communications and managing organizational culture events.
Other duties may be assigned as per management needs.
Summary of Skills:
Minimum 5+ years experience as a marketing executive or similar role.
Bachelor's degree in Marketing or related field.
Proficiency in MS Office applications.
Fluent in both Arabic & English writing & speaking.
Creative and commercial awareness.
Familiarity with social media and web analytics (e.g Web Trends)
Thorough knowledge of strategic planning principles and marketing best practices.
Good understanding of market research techniques, data analysis and statistics methods.
Exceptional communication and people skills. Great at networking skills.
Strong organizational and time-management abilities.
Job Types: Full-time, Permanent
Job ID: 136408347