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Job Description

Country Hill International is seeking a dynamic and detail-oriented Marketing executive to support campaign execution, supplier coordination, store activations, and overall marketing operations with knowledge in meat & seafood supply industry.

This role focuses on execution, coordination, and follow-through across retail campaigns and brand initiatives.

Key Responsibilities

Campaign Execution

  • Support in the creation of yearly, monthly, and promotional calendars
  • Support in the planning and execution of monthly promotions
  • Coordinate marketing calendar rollouts across all stores
  • Ensure POS materials are delivered and implemented correctly
  • Work closely with designer and content team on campaign timelines

Brand & Business Unit Support

  • Support marketing initiatives across Country Hill Trading, Seafood, and Prime Gourmet divisions.
  • Maintain consistent branding across retail stores, warehouses, vehicles, and digital platforms.
  • Coordinate product launches and promotional campaigns for meat and seafood product lines.

Supplier & Partner Coordination

  • Liaise with suppliers for promotional support
  • Coordinate brand collaborations and in-store activations
  • Follow up on co-marketing agreements and contributions

Retail & Store Marketing

  • Visit stores to ensure campaign compliance
  • Support merchandising initiatives in coordination with operations
  • Assist with seasonal dcor and in-store branding

Digital Marketing Support

  • Execute and monitor paid campaigns on Meta Platforms (Facebook & Instagram)
  • Support campaign setup and optimization on Google Ads
  • Monitor key metrics (ROAS, CTR, CPC, conversions)
  • Coordinate with content team to develop paid creatives
  • Assist in driving traffic to e-commerce and promotional landing pages
  • Monitor website analytics (traffic, conversion rate, bounce rate).
  • Manage website content updates and product listings.
  • Prepare monthly digital performance reports with ROI analysis.
  • Improve local search visibility for retail operations.

Sales & Commercial Alignment

  • Support territory-based marketing initiatives aligned with sales objectives.
  • Develop product sheets, brochures, and promotional materials.
  • Support trade promotions and customer acquisition strategies.

Events & Activations

  • Plan and execute trade exhibitions, supplier visits, retail activations, and product launch events.
  • Coordinate logistics, branding, vendors, and budgets.
  • Ensure proper food handling and presentation standards during events.
  • Prepare post-event evaluation reports.

Market Intelligence

  • Conduct competitor analysis within the UAE food trading and retail sector.
  • Monitor pricing trends and promotional activity.
  • Provide insights to management for commercial decision-making.

Administrative & Reporting

  • Track campaign budgets
  • Monitor promotion performance
  • Maintain marketing asset inventory
  • Assist with newsletter coordination

Requirements

  • 24 years experience in retail or FMCG marketing
  • Strong project management and coordination skills
  • Proven experience within the meat and/or seafood industry (essential)
  • Experience handling suppliers and brand partnerships
  • Excellent communication skills
  • Strong attention to detail
  • UAE Driving License (mandatory)
  • Based in UAE

Ideal Profile

  • Highly organized
  • Commercially minded
  • Strong follow-up skills
  • Confident dealing with suppliers and store teams
  • Able to manage multiple campaigns simultaneously

More Info

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Job ID: 143094897

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