Develop and implement the overall marketing strategy for La Piscina Pool Bar in line with brand standards and business goals.
Conceptualize and execute promotional ideas, theme days, and special events to attract new guests and retain existing clientele.
Manage content creation including photography, videography, and digital storytelling to showcase the venue's atmosphere and offerings.
Oversee social media platforms, digital advertising campaigns, and influencer collaborations to enhance online presence.
Design and coordinate promotional materials, advertisements, and event collaterals.
Work closely with the operations and F&B team to ensure seamless execution of marketing campaigns.
Plan and manage seasonal campaigns, event calendars, and targeted activations to drive revenue and footfall.
Supervise and coordinate with third-party agencies, media, and partners when required.
Track and analyze marketing performance, ROI, and campaign results to refine strategies.
Stay up-to-date with industry trends, competitor activities, and emerging marketing technologies.
Requirements:
Minimum 1215 years of proven experience in hospitality or lifestyle venue marketing, preferably within luxury hotels, beach clubs, or pool bar environments.
Strong background in branding, promotions, digital marketing, and event planning.
Exceptional creative and design sense, with the ability to generate original and engaging ideas.
Proficient in content creation tools, photo/video editing, and social media management platforms.
Excellent communication, presentation, and leadership skills.
Ability to work independently and manage multiple projects under tight deadlines.
Strong understanding of the UAE hospitality market and guest demographics.
