Marketing Manager

Company Description Unyva is the parent company behind Raw African and Bodiz, operating as a dynamic house of beauty and personal care brands. Based in Heliopolis, Cairo, Unyva focuses on building innovative, high-impact brands that redefine beauty for diverse audiences. The company emphasizes creativity, quality, and authenticity in its products and marketing. Team members join a growing organization with opportunities to shape the voice and strategy of multiple brands. Unyva offers a collaborative environment where new ideas are encouraged and brand-building is at the core of the business.

We're Hiring: Marketing Manager

At Unyva, we're looking for a strategic and creative Marketing Manager to lead the growth of our brands, Raw African and Bodiz.

If you're passionate about building brands, launching impactful campaigns, driving customer engagement, and turning insights into business results, we'd love to hear from you.

Job Description

• Develop and implement comprehensive marketing strategies aligned with business objectives and growth targets.

• Lead brand management activities for Raw African and Bodiz, ensuring strong brand positioning and consistency.

• Manage digital marketing, social media, content strategy, influencer collaborations, and online community engagement.

• Plan and execute marketing campaigns, product launches, promotions, and trade marketing initiatives.

• Conduct market research, consumer insights analysis, and competitor benchmarking to identify growth opportunities.

• Monitor marketing performance, analyze KPIs, and optimize campaigns to maximize ROI.

• Manage marketing budgets and ensure efficient allocation of resources.

• Collaborate closely with Sales, Product Innovation, and other stakeholders to support business growth.

• Build and manage relationships with agencies, media partners, and external suppliers.

• Lead, mentor, and develop the marketing team to ensure high performance and innovation.

What We're Looking For

• Proven ability to grow brand awareness, customer engagement, and market share.

• Strong track record of delivering successful integrated marketing campaigns and product launches.

• Ability to translate consumer insights into effective marketing strategies and business results.

• Strong leadership and stakeholder management skills.

• Excellent analytical and decision-making capabilities driven by data and performance metrics.

• 10 to 15 years of marketing experience, with experience in personal care, cosmetics, beauty, or FMCG industries considered a strong advantage.