Marketing Officer

Responsibilities:

• Assist in planning and executing all web, SEO/SEM, database marketing, email, social media, and advertising campaigns.
• Ability to set up, monitor and adjust digital marketing based on conversion rates.
• Ability to Calculate Per Channel and Per Post Customer Acquisition costs.
• Brainstorms new and creative growth strategies through digital marketing.
• Collaborate with creative teams to develop compelling and effective ad creatives.
• Create high-quality and engaging content for various marketing channels, including websites, blogs, social media, and email.
• Identifies critical conversion points, drop off points, and optimizes user funnels.
• Develop and manage monthly marketing calendars to ensure timely execution of campaigns and promotions.
• Coordinate with cross-functional teams to align marketing activities with overall business goals.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

Skills:

• Able to Explore opportunities to add value to job accomplishments.
• Inquisitiveness to find opportunities and add value to the project.
• Must be able to independently advance projects by setting priorities and adhering to deadlines.
• 1-3 years of Marketing experience
• Fluent communication skills in English and Arabic