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Marketing Specialist

  • Posted 12 hours ago
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Job Description

Job Description

  • Develop and execute marketing activities based on approved marketing plans and business objectives.
  • Coordinate marketing campaigns, promotional activities, and product launches.
  • Prepare and update marketing materials, presentations, and promotional content.
  • Conduct market and competitor analysis to identify trends, opportunities, and potential threats.
  • Monitor marketing campaign performance and prepare regular performance reports.
  • Coordinate with Sales, Product Development, E-commerce, and other relevant departments to support marketing initiatives.
  • Manage and follow up on marketing content and ensure consistency with approved brand guidelines.
  • Support the planning and execution of digital and social media marketing activities.
  • Maintain accurate records of marketing activities, campaigns, materials, and related documentation.
  • Follow up with external agencies, suppliers, and service providers when required.
  • Ensure marketing activities are completed within approved timelines and budgets.
  • Identify marketing issues and support the implementation of corrective actions and continuous improvement initiatives.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 2–3 years of experience in marketing, preferably within the apparel, fashion, retail, or FMCG industry.
  • Good knowledge of marketing principles, campaign planning, and promotional activities.
  • Ability to conduct market and competitor analysis and prepare marketing reports.
  • Good knowledge of digital marketing and social media platforms.
  • Proficiency in Microsoft Office (Excel, Word & PowerPoint).
  • Strong communication and coordination skills.
  • Creative thinking and ability to develop practical marketing ideas.
  • Strong analytical and problem-solving skills.
  • High attention to detail and accuracy.
  • Strong time management and prioritization skills.
  • Teamwork and collaboration skills.
  • High level of accountability and follow-up.

More Info

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About Company

Job ID: 152474101

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