Company Description SG Group is a distinguished leader in aesthetics and healthcare, dedicated to transforming lives through advanced medical and aesthetic solutions. The organization emphasizes innovation, clinical expertise, and patient-centered care, delivering world-class standards across all treatments and services. A multidisciplinary team of highly skilled professionals leverages the latest advancements in surgical, non-invasive, and wellness-focused procedures to achieve exceptional results. SG Group is driven by continuous evolution, adopting cutting-edge technologies and maintaining a culture of excellence and integrity. Professionals joining SG Group contribute to shaping the future of aesthetics and healthcare in a dynamic, progressive environment.
Role Description This full-time, on-site Marketing Specialist role is based in New Cairo. The Marketing Specialist will plan, execute, and optimize marketing campaigns that promote SG Group's aesthetic and healthcare services, ensuring brand consistency across all channels. Daily tasks include conducting market research, analyzing patient and client segments, coordinating with clinical and administrative teams, and supporting sales initiatives with targeted marketing materials. The role involves managing social media and digital presence, preparing content for promotional activities, organizing events or activations, and tracking campaign performance against key metrics. The Marketing Specialist will also engage with customers and partners to reinforce SG Group's reputation for excellence and patient-centered care.
Qualifications
- Candidates should possess strong Communication and Customer Service skills to interact effectively with patients, clients, and internal stakeholders.
- Candidates should possess Market Research and Marketing Strategy skills to develop data-driven campaigns and identify growth opportunities.
- Candidates should possess Sales and Marketing skills to support conversion-focused initiatives and drive service awareness.
- Candidates should possess proficiency in digital marketing tools and social media platforms, with the ability to measure and report on campaign performance.
- Candidates should possess strong organizational, analytical, and time-management skills, with attention to detail and the ability to manage multiple projects.
- Relevant experience in healthcare, aesthetics, or wellness industries is beneficial.
- Bachelor's degree in Marketing, Business, Communications, or a related field is preferred.
- Ability to work on-site in New Cairo and collaborate within a multidisciplinary team environment.
