Content and Communication Assistance: Assist the team in reviewing content collaborated with Saudi influencers; monitor and collect data and user feedback on influencer content.
Market and Influencer Research: Assist the team in researching trends and popular content on mainstream and emerging overseas social media platforms (e.g., TikTok, Instagram, YouTube, Snapchat).
Case Studies: Track and analyze influencer marketing case studies of corresponding overseas platforms and outstanding brands, and write analysis reports.
Influencer Discovery and Screening: Based on project needs, cooperate with the agency to discover and initially screen potential influencers/KOLs in the target market, establish preliminary data, and conduct daily data collection.
Qualifications
Language Proficiency: Excellent English skills, usable as a working language; outstanding written communication and reading comprehension abilities. Arabic proficiency is a significant advantage: Ability to read, write, or communicate in Arabic will set you apart from other candidates and may lead to specific market-specific tasks.
Media Acumen: Strong interest in mainstream social media platforms (TikTok, Instagram, YouTube, Snapchat). A heavy user of platforms like TikTok and Instagram; being a KOL (Key Opinion Leader) is a plus. Curiosity and a willingness to learn about online pop culture, trending topics, and the influencer ecosystem are also desirable.
Personal Qualities: Strong learning ability, meticulousness, and a sense of responsibility; able to multitask efficiently. Excellent teamwork skills and a willingness to communicate.
Education Background: Currently enrolled in a Bachelor's or Master's program; any major is acceptable, but preference will be given to candidates with backgrounds in marketing, advertising, journalism, foreign languages (especially Arabic), or international relations.