Performance Marketing Manager

Job Responsibilities:

1. Strategize and refine acquisition processes across various markets, tailoring approaches to fit the distinctive attributes and situations unique to each country and channel.

2. Lead the collection, monitoring, and analysis of advertising data and metrics, focusing on creative performance and ROI, utilizing data-driven insights to continually enhance advertising efficacy.

3. Partner closely with product and design teams to propel project execution. Develop quantitative evaluation frameworks to ensure seamless coordination and effective implementation throughout project lifecycles.

Job Requirements:

1. At least 3 years of experience in advertising on major international platforms. Preference for candidates with a background in O2O, e-commerce, or retail sectors. Experience in the Middle Eastern market is advantageous.

2. Highly data-sensitive, with the ability to identify issues and propose solutions through detailed data analysis.

3. Proficient in major advertising channels such as Google, Facebook, TikTok, and Snapchat.

4. Keen awareness of industry trends and a willingness to explore innovative approaches. Proven ability to responsibly and efficiently collaborate across teams.

5. Demonstrates high enthusiasm and ownership, driving tasks with a goal-oriented mindset while maintaining a strong sense of accountability.