Develop and execute the product strategy and roadmap for Sahseh app in alignment with the First Party's overall business objectives, focus on technical feasibility and innovation.
Conduct market research to identify customer needs, market trends, and competitor analysis.
Collaborate with cross-functional teams such as engineering, design, marketing, and sales to gather requirements for new features or enhancements to the app.
Work closely with engineering teams to define product specifications and provide clear documentation.
Prioritize feature development backlog and user stories based on customer needs and business values.
Continuously analyze user behavior using analytics and CRM tools to identify areas of improvement in user experience.
Collaborate with design teams to create intuitive interfaces that enhance usability and engagement
Design experiments (A/P Testing) to test hypotheses related to feature enhancements or new functionality in the app
Analyze test results and make data-driven decisions on implementing changes.
Tracking key performance indicators (KPIs) related to user acquisition, retention, engagement, conversion rates, etc., regularly report on them to stakeholders.
Collaborate with external vendors or partners if needed for any integrations or extensions of the app's functionality
Plan and execute successful launches of new features or versions of Sahseh app by coordinating efforts across various departments like marketing, PR, and customer support teams
Actively gather feedback from users through multiple channels (reviews/comments/interviews/usability testing) and regularly analyze it to identify pain points or areas of improvement
Establish a process to create a focus group of 500 users on each platform (iOS & Android)
Job requirements:
From 2 to 5 years of experience in product management, preferably in mobile app development or within a startup environment.
A degree in business, engineering, computer science, or a related field
Ability to define and communicate a product vision, set goals, and prioritize features.
Experience in creating and maintaining a product roadmap that aligns with business objectives and customer needs.
Skill in balancing customer feedback, market needs, and internal business goals to prioritize features.
Strong understanding of user experience (UX) principles and customer needs, with a focus on building intuitive, user-friendly apps.
Ability to define, track, and optimize key product metrics (KPIs) such as user engagement, retention, and monetization.
Familiarity with mobile app development processes and technologies, working with development teams to ensure feasibility and timely execution.
Experience in working with Agile frameworks (Scrum/Kanban), leading sprints, and managing product backlogs.
Ability to understand technical challenges, communicate with developers effectively, and make informed decisions on trade-offs.
