Public Relations & Corporate Communications Specialist

Company Description

Alba Pharma, established in 2012, is a leading cosmeceutical company in Egypt with a primary focus on dermatology. Our portfolio includes six brands with over 15 high-quality products, serving more than one million customers. We pride ourselves on innovation, unique formulations, and the perfect balance of quality and affordability, which drives our market position. Guided by integrity and a commitment to excellence, Alba Pharma aims to inspire and support partners, customers, and employees by leveraging innovative technologies and fostering a culture of growth and collaboration. Our mission is to create high-quality products with significant therapeutic benefits for skin health and beauty, backed by bioactive ingredients and cutting-edge technology.

Responsibilities:

Responsible for the communication plans with influencers, external partners, and executing the overall digital marketing strategies with influencers for our products on the social media platforms (Facebook, Instagram, Twitter, YouTube, etc.) to achieve excellent results with a deep understanding of customer insights and market trends.

·    Creating the influencers marketing strategies and campaigns.

·    Managing content creation for PR purposes

·    Building and maintaining the long relations with influencers and managing all communication.

·    Conducting market and trend analysis to be up to date on the latest trends on social media platforms and track the campaign's success rate.

Job Requirements:

·    Bachelor's degree in PR, Marketing, Mass Communication, or related field

·    2–4 years of experience in PR or influencer marketing (preferably in pharma or cosmetics)

·    Strong knowledge of social media and campaign strategies.

·    Excellent verbal and written communication skills.

·    Excellent organizational, relationship-building skills, and attention to detail.

·    Very Good user of MS Office.

If you're interested in this position, please send your updated CV to 01276309700 and mention the subject PR & Communications.