The Job Summary
The Sales Executive is responsible for driving sales by actively engaging with potential customers, understanding their needs, and recommending suitable vehicles or products; building and maintaining strong relationships with clients, providing personalized assistance throughout the sales process; proactively follow up on leads, negotiate terms, and finalize sales agreements, ensuring customer satisfaction and loyalty; staying updated on product knowledge, market trends, and competitor offerings to effectively communicate value propositions and secure sales opportunities.
Key Responsibilities / Accountabilities
Sr #
Technical / Job-Specific Competencies
1
Sales Process Optimization
- Applying various sales techniques such as consultative selling, relationship building, and objection handling.
- Develop and execute effective sales strategies to meet or exceed targets.
- Identify customer needs and preferences through active listening and effective questioning.
- Conduct product demonstrations and presentations to highlight features and benefits.
- Negotiate terms and closing sales deals while ensuring customer satisfaction.
- Leverage digital channels, including social media, email marketing, and online chat, to engage with prospects and facilitate the sales process.
- Show expertise in integrating digital sales tools into daily workflows to streamline sales processes, improve efficiency, and enhance customer engagement.
- Generate sales reports and analysing performance metrics to track progress against targets.
- Demonstrate ability to identify sales trends, patterns, and opportunities for improvement.
- Show expertise in interpreting sales data to develop insights and actionable recommendations.
- Prepare sales forecasts and budgets based on historical data and market trends.
- Use sales analytics tools and software to optimize sales performance.
2
Product Knowledge & Specification Expertise
- Exhibit comprehensive understanding of Nissan's product line-up, including features, specifications, and competitive advantages.
- Conduct product demonstrations to showcase key features and benefits to customers.
- Communicate technical product information in a clear and compelling manner.
- Addressing customer inquiries regarding product specifications, pricing, and availability.
- Conduct test drives and providing detailed explanations of vehicle performance and capabilities.
3
Digital Sales Tools Expertise
- Use online sales tools and platforms, including websites, virtual showrooms, and online configurators, to engage customers and facilitate remote sales processes.
- Utilize digital marketing tools such as email campaigns, social media, and online advertising to generate leads and drive sales.
4
Regulatory Compliance
- Maintain comprehensive knowledge of regulations affecting automotive sales, including finance options, warranties, and consumer rights, ensuring compliance in all transactions.
- Implement ethical selling practices that comply with industry standards and Nissan's corporate policies to maintain the integrity of sales transactions.
The Job Profile
1
Educational Qualifications
Bachelor's Degree in Business Administration, Automotive Sales Management, or Marketing or a related field; MBA is a plus
2
Professional Certifications
Certified Sales Professional (CSP), Automotive Sales Certification
3
Experience
Minimum 3 years of experience in automotive sales or a closely related field
4
Languages Proficiency
Fluency in English & Arabic languages
