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al othman law firm

Search Engine Optimization Manager

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Job Description

Al Othman is seeking a highly skilled and strategic SEO Manager to lead the long-term search engine optimization growth of our legal website. This role requires a professional with strong analytical capabilities, excellent communication skills, and a deep understanding of content-driven SEO within a highly competitive and credibility-sensitive sector such as the legal industry.

The ideal candidate will be responsible for building and executing a sustainable SEO strategy that improves organic visibility, strengthens search rankings, and supports the company's digital growth objectives over the long term.

Key Responsibilities

  • Develop and execute a comprehensive long-term SEO strategy aligned with the company's business goals and the nature of the legal sector.
  • Manage the SEO roadmap for the website, including technical SEO, on-page SEO, content optimization, internal linking, keyword targeting, and long-term organic growth planning.
  • Conduct regular website audits to assess overall SEO health, identify issues, and recommend improvement opportunities.
  • Prepare periodic performance reports to measure the website's SEO status, keyword performance, organic traffic, page performance, technical health, and growth opportunities.
  • Coordinate effectively with content writers to guide the production of high-quality, search-optimized legal content.
  • Work closely with the web developer to ensure proper technical implementation of SEO recommendations, including website performance, indexing, crawlability, structured data, and UX-related improvements.
  • Collaborate with the designer to ensure that visual elements and page layouts support both user experience and SEO objectives.
  • Write and optimize SEO-friendly content when needed, with the ability to produce professional, well-structured, and search-optimized content suitable for the legal field.
  • Perform keyword research and competitor analysis relevant to the legal market and translate findings into actionable growth plans.
  • Monitor search engine trends, algorithm updates, and SEO best practices to ensure the website remains competitive and compliant with modern standards.

Job Requirements

  • Proven experience as an SEO Manager, SEO Specialist, or in a similar role with strong ownership of website growth.
  • Strong ability to think strategically and manage SEO projects from a long-term business perspective.
  • Demonstrated experience in coordinating with multidisciplinary teams, including content writers, developers, and designers.
  • Strong reporting and analytical skills, with the ability to interpret data and turn insights into practical recommendations.
  • Excellent English writing skills, with the ability to create and optimize high-quality SEO content professionally.
  • Strong understanding of on-page SEO, technical SEO, content SEO, keyword strategy, and performance analysis.
  • Experience using SEO and analytics tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, or similar platforms.
  • Ability to work on-site at the company's premises and collaborate directly with internal stakeholders.

Preferred Qualifications

  • Previous experience working on websites in the legal sector or other highly competitive professional service industries.
  • Strong understanding of search behavior related to legal services and client intent.
  • Ability to maintain high content quality standards while optimizing for search engines.
  • Knowledge of website structure planning and content architecture for authority-building websites.

Work Type

  • Full-time
  • On-site at the company's headquarters

What We Are Looking For

We are looking for a results-driven SEO professional who can take ownership of the website's organic growth, build a long-term SEO vision, and work collaboratively with all related departments to elevate the digital presence of a legal brand with professionalism and precision.

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About Company

Job ID: 145812711