Senior Brand Manager (Fast food)

This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

Responsibilities

• Coordinate cross-functionally to ensure consistency in brand-related decisions
• Analyze and report on brand performance to determine ROI
• Monitor market and consumer trends
• Coordinate with influencer marketing and brand activations
• SEO, Analytics & performance optimization
• Media buying & budget management
• ATL, BTL & TTL campaigns

Qualifications

• Bachelor's degree or equivalent in Marketing
• 3+ years brand management or marketing experience
• Food and beverage experience is a must