Job Title: Senior Content Creator
Job Brief
We are looking for a highly creative and strategic Senior Content Creator to develop and execute compelling content strategies across digital platforms. The ideal candidate will have strong experience in producing marketing content, blog articles, social media copy, and video scripts that drive engagement and conversions.
Key Responsibilities
Content Strategy & Planning
- Conduct research on industry topics and develop data-driven content plans
- Build content strategies aligned with client industries, audiences, and marketing goals
- Identify content gaps and propose new initiatives
- Contribute to creative campaign ideas and brainstorming sessions
Content Creation & Copywriting
- Write high-quality blog posts, articles, website copy, and landing pages
- Create engaging marketing copy for products and services
- Develop scripts for promotional and introductory videos
- Write company profiles, brand messaging, and service descriptions
- Create responses and copy for social media engagement
- Ensure all content aligns with brand tone and voice
Content Distribution & Optimization
- Manage and publish content across platforms such as LinkedIn, Instagram, Facebook, and TikTok
- Optimize content according to SEO best practices
- Monitor engagement, traffic, and performance metrics
- Provide recommendations for improving content effectiveness
Editing & Quality Control
- Edit and proofread all content before publication
- Ensure clarity, consistency, and accuracy in English and Arabic
- Maintain high editorial standards
Job Requirements
- 36+ years of experience as a Content Creator, Copywriter, or similar role
- Strong portfolio of articles, blogs, and marketing content
- Excellent English and Arabic writing skills
- Solid understanding of branding, digital marketing, and CTA-driven content
- Knowledge of SEO and keyword research
- Strong research and analytical skills
- Creative thinker with innovative ideas
- Experience in the Training & Education industry is a plus
