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The Senior Customer Experience (CX) Specialist will take a lead role in driving CX strategy, implementing digital transformation initiatives, and owning customer analytics & service improvement projects. The role requires strong analytical skills, CRM expertise, leadership in cross-functional projects, & a data-driven mindset to enhance El Gouna's customer journey. Key Responsibilities
1.CX Strategy & Customer Journey Optimization
-Lead customer journey mapping and drive process enhancements based on feedback & analytics
-Implement proactive engagement strategies to enhance customer retention and loyalty
-Own key CX initiatives and drive continuous service improvements across departments
-Ensure CX initiatives milestones are in line with targeted due dates
2.Advanced CRM & Digital Transformation
-Oversee CRM optimization, automation, and integration across lead generation, handover and living phases
-Implement AI-driven customer engagement tools, chatbots, and self-service solutions
-Work closely with IT & digital teams to enhance CX technology adoption.
3.Customer Analytics & Insights
-Own NPS, CSAT, CES tracking, identifying service gaps & developing actionable insights
-Develop predictive analytics models to anticipate customer needs & complaints before escalation
-Present insights and strategic CX recommendations to senior leadership
4.Project & Stakeholder Management
-Lead cross-functional CX projects in collaboration with digital & service teams.
-Drive culture change by championing CX best practices across departments.
5.CRM & Digital Adoption: Increasing automation & self-service usage
6.Operational Efficiency: Reducing customer complaints & service resolution time
7.CX Project Impact: Measurable improvements in customer journey pain points
Knowledge, Skills and Experience
3 to 5 years of experience in CRM management, customer service or analytics
Strong knowledge of customer journey mapping, service design, and CX innovation
Advanced proficiency in CRM tools: Microsoft Dynamics is preferred
Strong analytical skills: Power BI is preferred
Project management & stakeholder engagement experience
Proficiency in Microsoft Office
Ability to lead cross-functional projects and drive CX transformation initiatives
Job ID: 127642609