Senior Marketing Executive

The Senior Marketing Executive will support the development and execution of marketing strategies to strengthen brand visibility and generate business growth within the region. This role will collaborate closely with business stakeholders to deliver effective campaigns, events, and digital marketing initiatives aligned with commercial priorities.

Key Responsibilities

Translate business unit marketing objectives into actionable regional marketing plans

Develop and execute multi-channel marketing campaigns to promote regional services and capabilities

Conduct market research, analyze customer trends and competitor activity to support strategic decision-making

Plan and manage marketing events including trade shows, webinars, and client engagements

Coordinate content development and asset creation across internal and external marketing channels

Manage vendor relationships and ensure projects are delivered on time and within budget

Track marketing spends and support monitoring of the regional budget

Prepare and present monthly marketing performance reports

Skills & Qualifications

Bachelor's degree in marketing, Business, Communications, or related field

Experience in B2B marketing (preferably in industrial or service-based environment)

Strong project management and coordination skills

Good analytical abilities and understanding of market insights

Excellent communication and stakeholder engagement skills

Proficiency in digital marketing tools and platforms is an advantage