Work Conditions:
Job title: Senior Media Buyer
Location: Mokatam (Hadaba Wosta)
Job type: Fulltime.
Working hours: 8 hours a day.
Days off: Friday & Saturday.
Job description:
- Implement SEO strategies to enhance the company visibility in targeted search results.
- Manage and execute paid advertising campaigns across search engines and social media. Platforms such as: TikTok, Instagram and Facebook to achieve optimal conversion rates.
- Monitor and optimize daily advertising campaigns performance to improve results and reduce the cost per acquisition (CPA).
- Coordinate with other marketing teams to ensure that advertising materials align with marketing objectives and brand identity.
Job Specifications:
- A qualification relevant to the field.
- Three to five years of experience.
- Strong understanding of digital marketing fundamentals, KPIs and tracking (Pixel – GA – GTM)
- Ability to work in a fast-paced environment and manage multiple campaigns.
- Ability to analyze data, interpret results and make informed optimized decisions.
- A solid understanding of core marketing principles.
- Familiarity with search engines and the ability to use them effectively.
- Ability to identify relevant keywords and key phrases for targeting.
