Senior Media Buyer

Company Description

Max Group is a leading corporate entity in the fitness industry, offering innovative projects and services for both women and men across the Middle East. It has grown into a prominent fitness community with more than three million active members globally. Established in 2017, Max Gym is renowned for its unique, scientifically backed training methodology and motivational approach. Under the leadership of Dr. Mirna Michele, Max Group has expanded into five branches and developed the Maixa Application and an online project, providing accessible fitness and nutrition solutions worldwide. Additionally, Max Academy empowers future fitness coaches and nutrition specialists through professional education and certification programs.

Role Description

This is a full-time, on-site role for a Senior Media Buyer, based in Cairo, Egypt. The Senior Media Buyer will be responsible for developing and executing media buying strategies, negotiating and purchasing advertising space, and managing advertising budgets efficiently. The role requires monitoring media trends, analyzing campaign performance, and ensuring optimal ROI. This person will collaborate closely with internal teams to plan and implement integrated media plans to meet the company's marketing objectives.

Qualifications

• Proven expertise in Media Buying with strong skills in Media Planning and Strategy.
• Exceptional Analytical Skills and the ability to interpret campaign performance data for actionable insights.
• Strong Communication skills for effective collaboration with internal teams and external content providers.
• Experience in managing advertising budgets and negotiating ad placements.
• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• Knowledge of digital and traditional media platforms.
• Proven ability to work on-site and as part of a team, with excellent organizational skills.

Location: Nasr City