Senior Performance Marketing Specialist

We're hiring a Senior Performance Marketing Specialist to lead and scale high-impact, performance-driven digital campaigns. If you're commercially minded, data-obsessed, and driven by measurable growth - this role is for you.

You'll be responsible for developing and executing full-funnel performance strategies across paid acquisition channels including Google, Meta, LinkedIn, Programmatic, and TikTok. The role focuses on generating high-quality leads, optimizing marketing budgets, improving CPL/CPA/CAC metrics, and directly contributing to revenue growth.

You'll own the full lead lifecycle from MQL to SQL, working closely with Sales to improve conversion rates and maximize return on ad spend. Strong hands-on experience with GA4, Google Tag Manager, CRM integrations, conversion tracking, and structured reporting dashboards is essential.

We're looking for someone with:

58 years of performance marketing experience

Proven B2B and/or B2C lead generation success

Strong expertise in paid media platforms and analytics tools

Experience working with CRM systems

A KPI-driven, commercially focused mindset

Strong communication skills and the ability to collaborate cross-functionally

Experience in the UAE/GCC market is preferred. Background in business services, fintech, or SME-focused environments is an advantage.

If you thrive in a fast-paced, growth-focused environment and want to make a measurable business impact - apply now.