SEO Specialist

Responsibilities

Conduct keyword research and analysis to identify opportunities for organic search traffic growth

Develop and implement on-page optimization strategies, including content optimization, meta tag optimization, and internal linking

Conduct technical SEO audits to identify and resolve website issues that may negatively impact search engine visibility

Develop and execute off-page optimization strategies, including link-building and outreach campaigns

Monitor and analyze website analytics and performance metrics to identify trends and opportunities for improvement

Stay up-to-date with the latest SEO trends and algorithms and adjust strategies as needed to maintain a competitive edge

Qualifications

1-3 years of experience in SEO, digital marketing, or a related field

Excellent knowledge of Google Analytics, search engine algorithms, ranking factors, and critical algorithm updates

Experience with website optimization, keyword research, and link-building techniques, Data Studio, GA4

Strong analytical skills and experience with data analysis and reporting

Excellent communication skills, with the ability to present complex data in a clear and concise manner

Ability to work independently and as part of a team

Bachelor's degree in Marketing, Communications, or a related field

Job Category: Marketing

Job Type: Full Time

Job Location: cairo