Social Media Ads Specialist (Meta Expert)

Company Description

Vienna Travel is a leading travel and tourism company specializing in creating customized travel programs, group tour packages, and corporate travel solutions. With a strong commitment to reliability and high-quality service, Vienna Travel aims to provide exceptional experiences to travelers. The company is dedicated to tailoring travel solutions to meet the diverse needs of its clients. Vienna Travel is a trusted name in the industry, offering unparalleled expertise and support.

Role Description

Vienna Travel is seeking a Social Media Ads Specialist with expertise in Meta platforms. This is a full-time, on-site role based in Cairo. Responsibilities include developing, managing, and optimizing paid social media advertising campaigns on Meta platforms and others. The specialist will also analyze campaign performance, create engaging social media content, strategize for audience targeting, and collaborate with internal teams to align campaigns with business goals. Ensuring consistent brand messaging across campaigns will be key.

Key Responsibilities:

Manage and optimize campaigns using Meta Ads Manager

Implement Pixel & Conversion API tracking

Develop and execute retargeting strategies

Conduct A/B testing to improve performance

Requirements:

Proven track record in scaling paid social campaigns

Strong focus on ROI and performance metrics