Job Purpose:
Lead the planning, execution, and day-to-day growth of the brand's social media channels. This role will own content planning, campaign coordination, publishing, and channel performance, ensuring social media supports brand visibility, engagement, and acquisition objectives. The successful candidate will work closely with creative, marketing, and campaign teams to deliver social activity that reflects Hantec Trader's commercial priorities, promotional calendar, and evolving brand identity.
Key Responsibilities
:Social Strategy & Plannin
- gLead monthly and weekly social media planning across all Hantec Trader social channel
- sBuild content calendars aligned with campaigns, launches, promotions, competitions, and brand prioritie
- sEnsure content mix balances promotional, educational, community, and brand-building objective
- sIdentify opportunities to improve channel relevance, consistency, and engagemen
t
Execution & Publishi
- ngManage day-to-day publishing across key social platforms including Instagram, Facebook, X, TikTok, and LinkedIn where releva
- ntCoordinate creative and copy requirements to ensure timely delivery of social asse
- tsManage campaign rollouts across social in line with launch schedul
- esMaintain strong publishing discipline and platform best practi
ce
Campaign Supp
- ortTranslate promotions, offers, and campaigns into effective social content pl
- ansSupport hero campaigns, limited-time offers, competitions, and product launc
- hesEnsure social messaging is adapted appropriately by platf
ormPerformance Monitor
- ingTrack content performance and engagement tre
- ndsIdentify what content formats, messages, and campaigns perform b
- estMake recommendations to improve reach, engagement, and efficie
- ncyReport regularly on key channel metrics and learni
ngs
Community Aware
- nessMonitor audience behaviour, sentiment, and relevant market tr
- endsFlag opportunities, competitor activity, and emerging social trends relevant to trading audie
- ncesSupport stronger audience relevance through timely content i
deasStakeholder Coordina
- tionWork closely with design, paid media, CRM, and broader marketing t
- eamsEnsure social content supports wider campaign object
- ivesManage approvals and internal coordination efficie
ntly
Candidate Pr
- ofile4+ years of experience managing social media for digital-first b
- randsStrong experience building content calendars and executing camp
- aignsGood understanding of content performance across major social plat
- formsAble to work in a fast-moving commercial environment with frequent campaign lau
- nchesStrong organisational skills and attention to t
- imingComfortable balancing planning with hands-on exec
ution
Edu
- cationBachelor's degree in Marketing, Communications, Media, Journalism, or related field pre
- ferredEquivalent practical experience will also be cons
idered
Tools & Platform Exp
erienceEs
- sentialMeta Busines
- s SuiteHootsuite or similar scheduling p
- latformGoogle An
- alyticsMicrosoft Excel or Google
SheetsStrongly Pr
- eferredBasic use o
- f CanvaFamiliarity with social reporting das
- hboardsExperience using link tracking / UTM str
uctures
