Job Description
Ensures the division's top line (sales budget) is achieved in line his division marketing plan and the principal strategy.
Ensure quality compliance of trade Promotions and timely promo / event reports to Principals.
Ensure the timely execution and evaluate ROI on the activity and relate Market impact.
Evaluate Market competition survey data and provides input into Annual Sales Forecasting.
Ensures regular vendor evaluation is carried out on suppliers.
Works in a fast paced broadly predictable sales environment, drawing on available financial and marketing intelligence, with predefined medium term goals and brand strategies
Interfacing with Customer, Principal & Sales team for Annual Trade Marketing budget
Provides input for Annual Sales forecasting and input to Principal on Annual TM budgets and TM activities
Allocates budgets based on the activity
Provides direct supervision to subordinates including objective setting, performance management, and motivating, as well as training and coaching
Provides insights from knowledge acquired through multiple data sources to ensure forecast accuracy, ROI and devising key account plans
Analyze market trends to provide inputs for new agencies
Uses creativity in improving brand visibility and off take within all trade segments
Provides inputs towards the short- and medium-term strategic planning process for the division
Facilitates the achievement of short term and medium-term strategic goals of the division
Bachelor Degree in Business Management / Marketing
Minimum of 6 years of experience in marketing /business development / team management within FMCG or relevant industry
Previous experience in Key Account Management, Trade Marketing or Market Analysis
Knowledgeable in MS Office Suite (Excel, PPT, Word)
