Vice President Marketing

VP of Marketing

Location: Riyadh, Saudi Arabia

Compensation: Competitive executive package including equity, performance bonuses, and relocation support

The Opportunity

We are partnering with a rapidly scaling technology company in the workforce solutions sector to appoint a VP of Marketing who will join the executive leadership team and help shape the organisation's next phase of growth.

The business has experienced exceptional expansion in recent years, building a strong and loyal client base across multiple industries in Saudi Arabia. Following a recent institutional funding round, the company is entering a significant growth phase as it expands its product portfolio and regional presence across the MENA market.

This appointment represents a rare opportunity to build and lead a world-class marketing function within a high-growth SaaS platform operating in one of the region's most dynamic technology sectors.

The Role

Reporting directly to the CEO, the VP of Marketing will operate with CMO-level responsibility for the organisation's overall marketing strategy, brand positioning and demand generation.

You will be responsible for building a scalable and data-driven marketing function that supports ambitious growth targets, strengthens market positioning, and accelerates customer acquisition across multiple business segments.

As a member of the executive leadership team, you will also play an important role in shaping commercial strategy and supporting the organisation's long-term regional expansion.

Key Responsibilities

• Define and deliver the overall marketing and brand strategy
• Build a scalable demand generation engine to drive a qualified pipeline
• Lead go-to-market strategies for multiple product offerings
• Establish the marketing technology stack and analytics infrastructure
• Drive digital acquisition and product-led growth initiatives
• Lead PR and thought leadership activity to strengthen market presence
• Recruit, mentor, and develop a high-performing marketing team
• Partner closely with the executive team on growth strategy and expansion initiatives

The Ideal Candidate

We are seeking a high-impact marketing leader with strong experience in technology or SaaS environments, particularly organisations that have scaled rapidly.

Key qualifications include:

• 812 years of experience in B2B marketing, including senior leadership roles
• Proven experience supporting high-growth technology or SaaS organisations
• Strong expertise in demand generation and go-to-market strategy
• Experience building data-driven marketing functions
• Strong commercial and analytical mindset
• Fluency in Arabic and English
• A builder mentality, with experience in establishing marketing functions within scaling organisations