Wellness Marketing, Senior Specialist

About The Job

Saudi Pharmaceutical Industries & Medical Appliances Corporation (SPIMACO) is a Saudi JointStock company with a fully paid-up capital of SR 1,200,000,000. It was established in 1986.

SPIMACO identifies new opportunities to enrich its resources, capabilities and diversify its pharmaceutical products portfolio that will deliver maximum value to the patients and healthcare professionals.

Main Purpose of Job

The Wellness Marketing Senior Specialist will be responsible for planning and executing e-commerce and marketing initiatives to enhance brand visibility, drive engagement, and support commercial objectives in the Saudi market, while managing communications with dermatologists, pharmacists, and consumers in line with ARAC Healthcare's standards and compliance requirements.

Functional Responsibility

• Develop and execute marketing and e-commerce strategies to enhance brand visibility and support ARAC Healthcare's commercial objectives.
• Plan targeted initiatives for dermatologists and pharmacists through digital campaigns, webinars, and educational content while ensuring regulatory compliance.
• Oversee the creation and management of marketing content in alignment with ARAC Healthcare's brand guidelines and communication standards.
• Manage and optimize websites, landing pages, and online product listings to improve user experience and search performance.
• Track campaign performance, analyze data, and prepare reports to support strategic decision-making and improve ROI.
• Collaborate with marketing, sales, regulatory, and medical teams to ensure effective execution of campaigns and product launches.

Education

• Bachelor's degree in marketing, Digital Marketing, Business, Communications, or a related field.

Experience & Language

• Minimum 3 years of experience in digital marketing within the healthcare, wellness, pharmaceutical, or dermocosmetic sectors.

• Arabic & English (Fluent) .