Job Description
Research advertising trends
Research competitors pricing and products
Decide on appropriate placement of ads
Determine what content will reach customers
Develop projects to create content
Publish digital marketing content online
Implement email marketing campaigns
Measure digital traffic
Monitor social media and Google Analytics
Optimize paid advertising campaigns using SEO and other tools
Report on the growth and analytics of campaigns to stakeholders
Scale campaigns to maximize ROI
Monitor project status and budget
Conduct market research to inform campaigns
Brainstorm and implement experiments and conversion tests
Desired Candidate Profile
Profile:
Proven experience as a digital marketing specialist or similar role
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
Demonstrable experience in marketing data analytics and tools
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM), and applications (Web analytics, Google Adwords, etc.)
Knowledge of HTML, CSS, and web development tools (e.g. Dreamweaver) desired
Well-organized and detail-oriented
Exceptional communication and writing skills
Commercial awareness partnered with a creative mind
Education:
Bachelor of Business Administration(Management)
Gender:
nm
Nationality:
Any Nationality
