Digital Marketing Specialist

RPC Co. specializes in innovative construction and engineering techniques, including shoring design, advanced machinery like Casagrande C6 and Soilmec C6, and modern methods such as Berlin System, Concrete Wall System, Tangent & Secant Piles, Sheet Piles, and Dewatering systems. The company's expertise lies in delivering high-quality, efficient solutions for intricate construction challenges. RPC Co. is committed to utilizing cutting-edge technologies to drive excellence and ensure client satisfaction in every project.

This is a full-time on-site role for a Digital Marketing Specialist based in Riyadh, Saudi Arabia. The responsibilities include planning, executing, and monitoring digital marketing campaigns, managing social media strategies, analyzing web traffic metrics, and optimizing online marketing performance. The specialist will also be responsible for creating engaging content, monitoring trends, and ensuring brand consistency across all digital platforms.

• Proficiency in Digital Marketing, Online Marketing, and Web Analytics
• Knowledge and experience in Social Media Marketing and managing campaigns
• Strong Communication skills and ability to collaborate with cross-functional teams
• Creative and analytical mindset to develop and evaluate marketing strategies
• Familiarity with SEO/SEM practices and tools is a plus
• Bachelor's degree in Marketing, Business, or a related field
• Experience in a similar role, particularly in the construction or engineering industry, is an advantage