Marketing Executive

Company Description

Buffalo Wings & Rings is a restaurant that focuses on providing premium quality, signature wings and a variety of savory dishes such as burgers, salads, sandwiches and more. We have a strong commitment to creating delicious food using our original signature recipes. Our friendly servers and staff are dedicated to giving our customers the best possible experience.

About the Role:

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process and critique and improve its outcomes.

Responsibilities

• Identify target audiences, objectives, and desired outcomes of marketing campaign
• Develop the content of marketing campaigns
• Basic knowledge of graphics
• Stay up-to-date on current marketing trends
• Support and assist management of all marketing projects including resources with budget implications
• Support the Line Manager in executing effective content management across all available channels, including website, social media, mobile marketing, and partnership programs
• Respond to customer postings as appropriate tackling any complaints and issues
• Execution of all marketing activities for special events, and campaigns
• Assist with and at times lead on-site photo shoots, live coverage, and filming whilst ensuring all relevant administration duties are completed and approved
• Monitor and support all social media activity
• Be a brand champion ensuring all collateral conforms to agreed brand standards, using the right tone of voice and that content is compliant with brand guidelines
• Support and identify opportunities with the Line Manager to grow and develop loyalty marketing activities
• Execute and implement appropriate use of marketing content, creative resources, translation, and photography while optimizing an effective online presence in line with the regional strategy

Qualifications

• Bachelor's degree in marketing or related field
• 2 - 3 years of relevant experience
• Strong analytical, communication, time-management and creativity skills
• Strong ability to focus on customer/market and take initiative Experience with social media
• Social Media Marketing and Digital Marketing skills
• Web Analytics and Online Marketing experience
• Ability to analyze and interpret data for marketing strategies
• Excellent project management and organizational skills

• Candidates must be located in Dubai UAE. Interested candidates can send their CVs to [Confidential Information]