Search Engine Optimization Specialist

Company Description

Tdawi is a leading online platform offering an extensive range of products, including beauty, skincare, hair care, oral care, and healthcare solutions for men and women. Dedicated to providing high-quality products, Tdawi aims to make health and beauty care accessible and convenient for its customers. Known for its comprehensive selection and customer-focused approach, Tdawi continues to innovate in enhancing customer experiences. The company's commitment to excellence makes it a trusted choice for online pharmacy and care needs.

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Specialist based in Cairo, Egypt. The SEO Specialist will perform keyword research, conduct SEO audits, develop and implement on-page SEO strategies, and manage link-building initiatives. Additional responsibilities include analyzing web performance through analytics tools, monitoring SEO metrics, and driving improvements to increase website visibility and organic traffic.

Qualifications

• Proficiency in Keyword Research and SEO Audits
• Experience in On-Page SEO optimization and strategies
• Strong skills in Link Building and implementing off-page SEO practices
• Knowledge of Web Analytics tools such as Google Analytics to monitor performance and generate reports
• Understanding of search engine algorithms and ranking factors
• Strong analytical abilities and problem-solving skills
• Bachelor's degree in Marketing, Information Technology, or a related field is preferred
• Experience in the e-commerce or health/beauty industry is a plus