Job Summary:
The Senior Graphic Designer will be responsible for developing and designing innovative and visually compelling content that supports the company's brand objectives and marketing initiatives. The ideal candidate will be a design leader, capable of transforming ideas into effective and impactful visual solutions, with the ability to guide and mentor the design team when needed.
Key Responsibilities:
- Develop and execute high-quality visual designs across all marketing channels, including digital, print, and social media.
- Lead design projects from concept to execution, ensuring adherence to timelines and creative standards.
- Collaborate with the content team to ensure design aligns with the business message and overall brand strategy.
- Provide innovative design solutions and creative approaches to complex design challenges.
- Supervise and mentor junior designers or the design team as needed, including reviewing work and providing constructive feedback.
- Stay up-to-date with the latest design trends and creative tools to ensure the brand meets modern standards.
- Prepare final files for print or digital publishing at the highest quality.
Qualifications and Experience:
- Bachelor's degree in Graphic Design, Visual Arts, or a related field.
- Minimum of 5 years of professional experience in graphic design with a proven track record of high-quality projects.
- Advanced skills in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other digital design tools.
- Experience designing digital marketing campaigns, social media content, and print advertising.
- Strong creative thinking and problem-solving skills in visual communication.
- Excellent communication skills and ability to work within a multidisciplinary team.
- Solid knowledge of visual identity principles and brand guidelines.