For immediate hiring,,,, We are looking for an engaging social media specialist to develop and maintain our brand's social media presence. In this role, you will be required to develop content and marketing strategies, track user engagement and activity, and ensure consistency in the brand's digital tone and image.
Responsibilities:
- Developing and maintaining a consistent brand tone, image, and style online.
- Designing social media marketing strategies and campaigns.
- Working with graphic designers, copywriters, content creators, and influencers to create engaging social content.
- Reviewing, proofreading, and editing completed work before posting.
- Determining the optimal times to post content and managing the scheduling tools.
- Coordinating the design and writing teams to ensure the timeous delivery of content.
- Reviewing and interpreting social analytics to measure and guide the effectiveness of marketing strategies.
- Generating analytic reports and social media feedback for presentation and review.
- Keeping abreast of industry and consumer trends, advancements in technology, and new social media platforms and tools.
Requirements & Skills:
- Bachelor's degree in advertising, marketing, or communications preferred.
- Proven experience as a social media specialist.
- Good knowledge of social scheduling and analytics tools such as Later, Hootsuite, Google Analytics, and Buffer.
- Familiarity with all major social media platforms including Facebook, Instagram, Twitter, TikTok, Snapchat, and YouTube.
- Strong design knowledge and proficiency in design tools such as Photoshop and Canva is advantageous.
- Excellent written and verbal communication skills.
- Highly engaging, versatile, and adaptable.
- The ability to keep up with industry trends and new social networks.
