is required to join MICIT Group -
Bevatel Company.
Website: https://www.bevatel.com/
Location: Dokki-Giza (On-site)
Role Objective:
Drive and optimize high-performance campaigns on Meta and Google specifically targeting the Saudi market (KSA), with a strong focus on B2B services, Lead Generation, and Conversion/Conversion Value. Ensure accurate measurement setup through GA4 and GTM, while maintaining a strategic and analytical mindset to maximize ROI and ROAS.
Key Responsibilities:
- Plan, launch, and manage Meta Ads campaigns (Lead Generation / Sales) including advanced targeting, lead form optimization, creatives, and budget allocation.
- Manage Google Ads campaigns (Search, Performance Max, Remarketing) with Conversion/Conversion Value objectives, ensuring proper tracking and attribution.
- Can deal with Google Tag Manager (GTM) and GA4 configure events, conversions, and validate data .
- Design structured strategies and methodologies (Hypothesis Testing Learning Scaling).
- Develop weekly/monthly dashboards and performance reports with accurate KPIs (Spend, CTR, CVR, CPL, CPA, ROAS).
- Adapt campaigns to the Saudi market culture, language, and consumer behavior audience segmentation.
- Collaborate with sales to align lead follow-up and improve.
Requirements
- 2+ years of proven experience in performance marketing with focused on the Saudi market and B2B services.
- Demonstrated success in running Lead Generation campaigns on Meta and Conversion-focused campaigns on Google, supported with case studies and performance numbers.
- Strong analytical and strategic thinking mindset with a clear methodology for experimentation.
- Solid understanding and ability to calculate ROAS.
Benefits
- Flexible Working Hours: Choose between 9 AM to 5 PM or 10 AM to 6 PM to suit your lifestyle.
- Comprehensive Social & Medical Insurance: Enjoy peace of mind with our robust health coverage and additional social benefits.
- Dynamic Working Environment: Thrive in a collaborative and innovative workspace that encourages creativity and teamwork.
- Continuous Learning Opportunities: Access professional development programs, workshops, and courses to help you grow your skills and advance your career.
