Senior Marketing Executive

About Chaps & Co

Chaps & Co is redefining the grooming experience for men. With 15 locations across Dubai, Abu Dhabi, Riyadh and New York, we've grown from a local barber shop into an internationally recognised lifestyle brand built on quality.

Role Description

We're looking for a Marketing Executive to help shape the future of our brand across the UAE, KSA, and USA. This role combines traditional marketing with digital innovation, blending events and activations with storytelling and social engagement. You'll be central to how the brand shows up in the world. Creative, structured, and always on-brand.

Key Responsibilities

Support local marketing campaigns, partnerships, and in-store activations

Plan and execute events, collaborations, and pop-ups with key brand partners

Manage digital marketing, paid campaigns, emailers, and website updates

Develop email marketing and CRM initiatives that deepen engagement and loyalty

Coordinate social media content, influencer collaborations, and community management

Support photo and video shoots, blog content, and brand storytelling

Track campaign performance and share actionable insights

Skills & Experience

3 years of marketing experience in retail, lifestyle, or hospitality. (Franchising would be a plus)

Strong grasp of traditional and digital marketing

Comfortable with email marketing, campaign reporting, and content creation

Experience with social media platforms and influencer marketing

AI tools or automation experience is a plus

Fluent in English (Arabic a plus)

What We Offer

A creative space where ideas get turned into action

Opportunities to lead campaigns across multiple regions

A collaborative team that values storytelling and brand consistency

A fast-moving environment with real room to grow